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The use of games to attract audiences in the media

The use of games to attract audiences in the media

Marcelo Henrique Santos

42,60 €
IVA incluido
Disponible
Editorial:
KS OmniScriptum Publishing
Año de edición:
2024
Materia
Informática: cuestiones generales
ISBN:
9786207712489
42,60 €
IVA incluido
Disponible

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Sobre IBD

The book presents a bibliographical survey, using articles, books and publications, on the world of games, showing their structure, thus obtaining technical information and more in-depth concepts in the area of game development. After this process, a study of the main social networks (Twitter and Facebook) was carried out to make it possible to integrate games with these channels of dissemination and communication, resulting in a case that can be applied in future work. At the end of the book, the project for a game that was implemented for TV Galega is presented, resulting in a real example of the use of games to attract an audience in communication vehicles.

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