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Symbol Carrefour

Symbol Carrefour

Rogério Luiz da Silveira Fraga

41,38 €
IVA incluido
Disponible
Editorial:
KS OmniScriptum Publishing
Año de edición:
2024
Materia
Empresa y gestión
ISBN:
9786208404864
41,38 €
IVA incluido
Disponible

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Sobre IBD

Badania, które dały początek tej książce, oceniają, czy możliwe jest poprawienie postrzegania znaczenia symbolu skonstruowanego poprzez świadome wykorzystanie prawa zamknięcia Gestalt, przyjmując symbol marki Carrefour jako przedmiot badań. Poprzez przeprojektowanie symbolu i ankietę terenową, praca stara się ujawnić postrzeganie przez respondentów oryginalnego symbolu i proponowanego przeprojektowania.

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Otros libros del autor

  • Das Carrefour-Symbol
    Rogério Luiz da Silveira Fraga
    Die Forschung, die zu diesem Buch geführt hat, untersucht, ob es möglich ist, die Wahrnehmung der Bedeutung eines Symbols zu verbessern, das durch die bewusste Anwendung des Gestaltgesetzes der Geschlossenheit konstruiert wurde, wobei das Symbol der Marke Carrefour als Untersuchungsgegenstand dient. Durch die Neugestaltung des Symbols und eine Feldbefragung wird versucht, die W...
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  • The Carrefour symbol
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