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Le symbole Carrefour

Le symbole Carrefour

Rogério Luiz da Silveira Fraga

41,44 €
IVA incluido
Disponible
Editorial:
KS OmniScriptum Publishing
Año de edición:
2024
Materia
Empresa y gestión
ISBN:
9786208404840
41,44 €
IVA incluido
Disponible

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Sobre IBD

La recherche qui a donné naissance à ce livre évalue s’il est possible d’améliorer la perception de la signification d’un symbole construit par l’utilisation consciente de la loi de clôture de la Gestalt, en prenant le symbole de la marque Carrefour comme objet d’étude. Grâce à la refonte du symbole et à une enquête sur le terrain, l’ouvrage tente de révéler la perception qu’ont les personnes interrogées du symbole original et de la refonte proposée.

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Otros libros del autor

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    Rogério Luiz da Silveira Fraga
    Die Forschung, die zu diesem Buch geführt hat, untersucht, ob es möglich ist, die Wahrnehmung der Bedeutung eines Symbols zu verbessern, das durch die bewusste Anwendung des Gestaltgesetzes der Geschlossenheit konstruiert wurde, wobei das Symbol der Marke Carrefour als Untersuchungsgegenstand dient. Durch die Neugestaltung des Symbols und eine Feldbefragung wird versucht, die W...
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  • Il simbolo di Carrefour
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