Inicio > Sociedad y ciencias sociales > Sociedad y cultura: general > Strategie di marketing dei servizi preferite dai pazienti per le cliniche odontoiatriche
Strategie di marketing dei servizi preferite dai pazienti per le cliniche odontoiatriche

Strategie di marketing dei servizi preferite dai pazienti per le cliniche odontoiatriche

Ilaria Cacciamani

70,11 €
IVA incluido
Disponible
Editorial:
KS OmniScriptum Publishing
Año de edición:
2025
Materia
Sociedad y cultura: general
ISBN:
9786208776732
70,11 €
IVA incluido
Disponible

Selecciona una librería:

  • Librería Samer Atenea
  • Librería Aciertas (Toledo)
  • Kálamo Books
  • Librería Perelló (Valencia)
  • Librería Elías (Asturias)
  • Donde los libros
  • Librería Kolima (Madrid)
  • Librería Proteo (Málaga)
Sobre IBD

La ricerca ha lo scopo di indagare le strategie di marketing di servizio preferite dai pazienti delle cliniche odontoiatriche italiane. Nello specifico, l’indagine ha preso in considerazione la clinica DSC (Studi Dentistici Cacciamani), una clinica italiana indipendente medio-piccola situata nella provincia nord-occidentale di Milano. È importante ricordare che il panorama odontoiatrico italiano è cambiato radicalmente dopo il 2007, quando il nuovo decreto Bersani è entrato nella legislazione italiana. Oggi i dentisti iniziano a sentire la pressione delle cliniche in franchising e del turismo dentale, per cui è fondamentale che imparino a giocare con le stesse carte: tecniche e strategie di marketing.

Artículos relacionados

  • The Gandhian Iceberg
    Chris D Moore-Backman
    The Gandhian Iceberg presents a bold, new interpretation of Gandhian nonviolence from the rare perspective of an author who is equal parts writer, scholar, and frontlines practitioner. The book faces the current crisis of climate change and the intensification of social unrest around the world, and calls for a new convergence of serious, spiritually-rooted US nonviolence activi...
    Disponible

    11,52 €

  • Contemporary Developments in Child Protection
    Nigel Parton
    Volume 1 "Policy Changes and Challenges" takes as its central theme the ongoing and challenging issues which child protection agencies have to address and the policy and practice initiatives that are developed to try and address these. The volume includes papers on: the relationship between the decline in the rate of ‘unnatural’ deaths and the growth of concern about child abus...
  • Diversity in Information Technology Education
    Goran Trajkovski
    ...
  • Model-Driven Software Development
    Model-driven software development (MDSD) drastically alters the software development process, characterized by a high degree of innovation and productivity. However, quality assurance application in the domain of software models and model-driven software development is still in an emergent phase. Model-Driven Software Development: Integrating Quality Assurance provides in-depth...
  • Evidence-Based Practice in Nursing Informatics
    Andrew Chasin
    Because of the constant advances and dynamics within the nascent field of nursing informatics, many nurses struggle in practice as they continue to try and apply habitual communication practices in the new environment without any critical reflection on, and adaptation of, those practices. Evidence-Based Practice in Nursing Informatics: Concepts and Applications serves as a valu...
  • Actor-Network Theory and Technology Innovation
    Arthur Tatnall
    About 25 years ago, the first developments of ANT (Actor-Network Theory) took place, but it wasn’t until much later that researchers began to take it seriously. In the late 1990s, ANT began to take hold in the scientific community as a new and exciting approach to socio-technical research and social theory. Actor-Network Theory and Technology Innovation: Advancements and New Co...

Otros libros del autor

  • Stratégies de marketing de services préférées par les patients des cliniques dentaires
    Ilaria Cacciamani
    La recherche a pour but d’étudier les stratégies de marketing de service préférées des patients des cliniques dentaires italiennes. Plus précisément, l’étude a pris en compte les cliniques SDC (Studi Dentistici Cacciamani), une clinique indépendante italienne de taille moyenne à petite située dans la province nord-ouest de Milan. Il est important de mentionner que la scène dent...
    Disponible

    70,10 €

  • Strategie marketingu usług preferowane przez pacjentów klinik stomatologicznych
    Ilaria Cacciamani
    Celem badań jest zbadanie preferowanych strategii marketingu usług przez pacjentów włoskich klinik stomatologicznych. W szczególności w badaniu wzięto pod uwagę kliniki SDC (Studi Dentistici Cacciamani), włoskiej średniej wielkości niezależnej kliniki położonej w północno-zachodniej prowincji Mediolanu. Ważne jest, aby wspomnieć, że włoska scena stomatologiczna zmieniła się dra...
    Disponible

    70,11 €

  • Von Patienten bevorzugte Dienstleistungsmarketing-Strategien für Zahnkliniken
    Ilaria Cacciamani
    Ziel der Untersuchung war es, die bevorzugten Dienstleistungsmarketingstrategien von Patienten italienischer Zahnkliniken zu ermitteln. Die Untersuchung bezog sich insbesondere auf die SDC-Kliniken (Studi Dentistici Cacciamani), eine italienische mittelgroße unabhängige Klinik in der nordwestlichen Provinz von Mailand. Es ist wichtig zu erwähnen, dass sich die italienische Zahn...
    Disponible

    70,09 €

  • Estratégias de marketing de serviços preferidas pelos pacientes para clínicas dentárias
    Ilaria Cacciamani
    A pesquisa tem como objetivo investigar as estratégias de marketing de serviços preferidas pelos pacientes de clínicas dentárias italianas. Especificamente, a investigação teve em conta as clínicas SDC (Studi Dentistici Cacciamani), uma clínica italiana independente de média e pequena dimensão situada na província noroeste de Milão. É importante referir que o panorama da medici...
    Disponible

    70,10 €