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Promozione dell’orientamento all’esperienza attraverso il design dello spazio di vendita

Promozione dell’orientamento all’esperienza attraverso il design dello spazio di vendita

Daniela-Valerie Markon

75,14 €
IVA incluido
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Editorial:
KS OmniScriptum Publishing
Año de edición:
2025
Materia
Ventas y marketing
ISBN:
9786209280986
75,14 €
IVA incluido
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Sobre IBD

Il commercio al dettaglio tessile austriaco sta subendo pressioni dovute alle crescenti esigenze del mercato, come il commercio online o le aziende concorrenti. Le aziende devono quindi trovare nuove strategie per rimanere competitive. Una possibile misura può essere considerata la promozione dell’esperienza nel commercio al dettaglio. Questo lavoro mostra l’importanza attribuita all’orientamento all’esperienza per individuare obiettivi e misure che portino a un successo aziendale sostenibile.

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