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Promotion de l’orientation vers l’expérience grâce à l’aménagement de l’espace de vente

Promotion de l’orientation vers l’expérience grâce à l’aménagement de l’espace de vente

Daniela-Valerie Markon

75,14 €
IVA incluido
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Editorial:
KS OmniScriptum Publishing
Año de edición:
2025
Materia
Ventas y marketing
ISBN:
9786209291227
75,14 €
IVA incluido
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Sobre IBD

Le commerce de détail textile autrichien traditionnel est soumis à la pression croissante des exigences du marché, telles que le commerce en ligne ou la concurrence. Les entreprises doivent donc trouver de nouvelles stratégies pour rester compétitives. La promotion de l’expérience dans le commerce de détail peut être considérée comme une mesure possible. Ce travail montre l’importance accordée à l’orientation vers l’expérience afin de déterminer les objectifs et les mesures qui mènent à un succès durable pour l’entreprise.

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