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L’ipersessualizzazione nella pubblicità

L’ipersessualizzazione nella pubblicità

Mathilde Faivre

66,73 €
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Editorial:
KS OmniScriptum Publishing
Año de edición:
2026
Materia
Sociedad y cultura: general
ISBN:
9786209590184
66,73 €
IVA incluido
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Questo libro tratta dell’ipersessualizzazione nella pubblicità: come riconoscerla? In che modo è stata una tendenza e a chi sono rivolti questi messaggi? Lo scopo di questa ricerca era comprendere in che modo l’ipersessualizzazione può essere e sia stata uno strumento di marketing efficace, ma anche coglierne i limiti: chi è responsabile, se c’è, e quali settori di attività vi hanno fatto ricorso?

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