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Knowledge-Based Marketing

Knowledge-Based Marketing

Knowledge-Based Marketing

Ian Chaston

150,86 €
IVA incluido
Disponible
Editorial:
Sage Publications
Año de edición:
2004
Materia
Ventas y marketing
ISBN:
9781412900034
150,86 €
IVA incluido
Disponible

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Sobre IBD

Show readers how to comprehend that knowledge can be utilized to underpin and enhance the marketing management function within organizations.

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