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Fondamenti di marketing

Fondamenti di marketing

Cecilia Esther Pilay Mariño / Daniel Antonio Merchán Rivera / Guadalupe Patricia Pilay Mariño

52,01 €
IVA incluido
Disponible
Editorial:
KS OmniScriptum Publishing
Año de edición:
2025
Materia
Ventas y marketing
ISBN:
9786208605087
52,01 €
IVA incluido
Disponible

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Sobre IBD

Marketing Fundamentals è una guida essenziale per comprendere i principi fondamentali del marketing. Il libro esplora concetti chiave come segmentazione, posizionamento e strategie di promozione. Attraverso esempi pratici e casi di studio, offre strumenti per progettare e attuare strategie di marketing efficaci. Ideale per studenti e professionisti, fornisce una base solida e aggiornata per affrontare le sfide del marketing in un ambiente dinamico e competitivo.

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