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Produttività dei servizi e ruolo dell’innovazione

Produttività dei servizi e ruolo dell’innovazione

Celine Herren

32,82 €
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Editorial:
KS OmniScriptum Publishing
Año de edición:
2025
Materia
Empresa y gestión
ISBN:
9786208730895
32,82 €
IVA incluido
Disponible

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Che cosa hanno in comune Uber, Amazon, Velib’ e Airbnb? Si basano tutti sulla vendita di servizi e sono tutti innovativi in qualche modo. I servizi sono stati a lungo considerati improduttivi. Tuttavia, nelle nostre attuali economie di servizi, non si può trascurare l’importanza dei servizi nel sostenere non sta guidando la macchina economica. Un aumento della produttività dei servizi ha quindi un impatto positivo sull’intero sistema economico. Misurare la produttività dei servizi rimane una sfida a causa della loro natura intangibile. Questo libro esplora il modo in cui la produttività può essere misurata, nonché l’impatto dell’innovazione sulla produttività dei servizi. L’innovazione può migliorare notevolmente la produttività dei servizi, soprattutto quando si tratta di tecnologia. Questo libro è un tentativo di esplorare questa relazione basandosi su esempi di vita reale.

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