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Princípio de Marketing - Guia do Estudante

Princípio de Marketing - Guia do Estudante

Eshetu Tefera Bekele

65,61 €
IVA incluido
Disponible
Editorial:
KS OmniScriptum Publishing
Año de edición:
2025
Materia
Ventas y marketing
ISBN:
9786209304163
65,61 €
IVA incluido
Disponible

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Sobre IBD

Desbloquear o mundo do marketing com Princípios de Marketing - Livro Guia de Graduação. Abrangendo 12 capítulos, este guia leva os alunos através de conceitos de marketing, comportamento do consumidor, pesquisa, branding, preços, distribuição, promoção, estratégias digitais e considerações éticas. Escrito com clareza e aplicação prática, capacita os alunos de graduação a entender os mercados, antecipar tendências e criar estratégias impactantes que se conectam com os consumidores no ambiente de negócios dinâmico de hoje.

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