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Possibilités de formation pour promouvoir la communication interculturelle dans les hôtels

Possibilités de formation pour promouvoir la communication interculturelle dans les hôtels

Bianca Modl

53,60 €
IVA incluido
Disponible
Editorial:
KS OmniScriptum Publishing
Año de edición:
2025
Materia
Negocios internacionales
ISBN:
9786209448430
53,60 €
IVA incluido
Disponible

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Sobre IBD

Étant donné que les hôtels vivent en grande partie de la clientèle internationale et en dépendent souvent en raison de la mondialisation, de la baisse des prix des voyages et du développement de moyens de transport plus rapides, les employés sont formés très tôt à la communication interculturelle afin de pouvoir satisfaire des clients du monde entier. Mais à quoi ressemble une telle formation ? Ce travail analyse les possibilités de formation proposées aux employés afin de leur permettre de servir des clients issus de différentes cultures. Les différences culturelles entre les pays germanophones et la Turquie revêtent une importance particulière pour ce travail, car elles ont un impact très fort sur le tourisme.

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