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Possibilità di formazione per promuovere la comunicazione interculturale negli hotel

Possibilità di formazione per promuovere la comunicazione interculturale negli hotel

Bianca Modl

53,60 €
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Editorial:
KS OmniScriptum Publishing
Año de edición:
2025
Materia
Negocios internacionales
ISBN:
9786209445873
53,60 €
IVA incluido
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Sobre IBD

Poiché gli hotel, a causa della globalizzazione, del calo dei prezzi dei viaggi e dello sviluppo di mezzi di trasporto più veloci, vivono in gran parte di clienti internazionali e spesso dipendono da essi, i dipendenti vengono formati fin da subito nella comunicazione interculturale, al fine di poter soddisfare ospiti provenienti da tutto il mondo. Ma in cosa consiste questa formazione? In questo lavoro vengono analizzate le possibilità di formazione offerte ai dipendenti per poter servire clienti provenienti da culture diverse. Le differenze culturali tra l’area di lingua tedesca e la Turchia sono particolarmente rilevanti per questo lavoro, poiché hanno un forte impatto sul turismo.

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