Negocios internacionales

Economía, finanzas, empresa y gestión / Empresa y gestión / Negocios internacionales (3022)

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  • Grow Fast, Grow Global
    Sarah Carroll
    Finalist in the Business Book Awards 2019Do you want more online sales? Seize the opportunity and sell to customers around the world.No business can avoid digital disruption. You either adapt, embrace it and then use it to your advantage, or you will get outpaced by a competitor that does. The time to act is now, so that you won’t get left behind.The internet has opened up the ...
    Disponible

    23,64 €

  • The Financial Modellers VBA Compendium
    Jack Avon
    Financial modelling is a critical and well-respected domain in commerce and business. Todays financial modellers are no longer spreadsheet Jockeys of yesteryear, and tend to be individuals from a professional background such as accounting, engineering, and legal.To provide commercial financial models modellers are well advised to prescribe to a modelling methodology and to deve...
    Disponible

    13,49 €

  • Start-Up Enterprises and Contemporary Innovation Strategies in the Global Marketplace
    In an ever-expanding economic world, the need for new businesses with the ability to create and evolve simultaneously is paramount to ensure success. Hybrid business models are essential to foster growth and promote prosperity. Start-Up Enterprises and Contemporary Innovation Strategies in the Global Marketplace is a critical scholarly resource that examines the relationship be...
    Disponible

    308,25 €

  • Be Your Brand
    Regan Hillyer
    Confused, overwhelmed, or seriously lacking focus when it comes to your personal brand? I was that person too. I could have gone in 20 different directions. Should I be this? Should I create this? Should I launch this? What if it doesn’t work? The questions were endless. The biggest reason was, simply, I didn’t have a personal brand!  Fast forward 60 days and I now sit here ...
    Disponible

    15,24 €

  • Handbook of Research on Impacts of International Business and Political Affairs on the Global Economy
    The growth of global commerce depends on many different factors and strategies in order for multinational corporations to efficiently compete and thrive in the international marketplace. In addition to business strategies, corporations must also be aware of political affairs that may impact their global economic status. The Handbook of Research on Impacts of International Busin...
    Disponible

    308,60 €

  • Business Development Opportunities and Market Entry Challenges in Latin America
    Latin America has long held an important role in international economics and continues to attract attention as the region faces restructuration and implements new business conceptions. As a result, Latin America continues to experience economic growth, which further affirms the region’s great potential for future business endeavors. Business Development Opportunities and Market...
    Disponible

    269,07 €

  • Handbook of Research on Global Competitive Advantage through Innovation and Entrepreneurship
    Helen Lawton Smith / João JMFerreira / Luis M Farinha
    As businesses seek to compete on a global stage, they must be constantly aware of pressures from all levels: regional, local, and worldwide. The organizations that can best build advantages in diverse environments achieve the greatest success. The Handbook of Research on Global Competitive Advantage through Innovation and Entrepreneurship explores the emergence of new ideas and...
    Disponible

    492,67 €

  • Cases on Branding Strategies and Product Development
    Sarmistha Sarma / Sukhvinder Singh
    The process of creating iconic brands varies from product to product and market to market. Effective branding strategies are imperative to success in a competitive marketplace. Cases on Branding Strategies and Product Development: Successes and Pitfalls is a collection of case studies illustrating successful brand management strategies as well as common errors of unsuccessful b...
    Disponible

    256,33 €

  • Publishing Globally
    Infarom Publishing
    Like every other trade nowadays, the book industry is experiencing the process of globalization. For publishers, licensing the translation rights for some titles represents an important direction of development. The traditional way is to find a foreign rights agent or agency to represent the publisher abroad. There are no rules for the process of licensing translation rights...
    Disponible

    18,98 €

  • Handheld Computing for Mobile Commerce
    With the advent of the World Wide Web, electronic commerce has revolutionized traditional commerce, boosting sales and facilitating exchanges of merchandise and information. The emergence of wireless and mobile networks has made possible the introduction of electronic commerce to a new application and research area: mobile commerce. Handheld Computing for Mobile Commerce: Appli...
    Disponible

    236,93 €

  • Outsourcing and Offshoring of Professional Services
    Amar Gupta
    A growing number of companies are opting to perform increasing types of professional services in foreign countries, creating, for some companies, unprecedented opportunities to reduce costs and nucleate strategic relationships, while, for others, representing a major threat to current prosperity. Outsourcing and Offshoring of Professional Services: Business Optimization in a Gl...
    Disponible

    236,63 €

  • Marketing Campaign Development
    Mike Gospe
    This book is a practical, pragmatic 'how to' book designed for hi-tech marketing operations, regional, and corporate marketing leaders at every level. This unique book takes you step-by-step through the disciplined, yet practical, process of architecting truly integrated marketing communications plans that work. In it, you fill find a prescription for building a successful, rep...
    Disponible

    27,98 €

  • Offshoring Secrets
    Utkarsh Kumar Rai
    In this book, years of experiences and interactions with various people in this industry are drawn upon to suggest ways to setup and run an India operation. You will get solutions to numerous day-to-day problems that managers in the parent offices face. You will also understand the issues faced by managers in India, and their frustrations in dealing with their counterparts in t...
    Disponible

    17,69 €

  • Financial Planning for Global Living
    Jennifer A Patterson
    What is financial planning for global living?Whether you are embarking on a short- or long-term overseas assignment, moving for love, are a dual citizen, are considering retiring abroad, or are an advisor to people in any of those situations, Financial Planning for Global Living will give you the insight and practical guidance, and the tools you need, all honed from the trenche...
    Disponible

    14,78 €

  • Corporate Espionage, Geopolitics, and Diplomacy Issues in International Business
    As global business competition continues to accelerate, it is imperative that managers and executives examine all facets of an organization so that it remains successful. Often dynamics such as espionage, diplomacy, and geopolitical atmosphere have a great impact on daily operations of an organization; however, these areas are often overlooked. Corporate Espionage, Geopolitics,...
    Disponible

    275,70 €

  • Global Place Branding Campaigns across Cities, Regions, and Nations
    Place branding has made it possible for international destinations to be able to compete within the global economy. Through the promotion of different cities, natural beauty, and local culture or heritage, many regions have been able to increase their revenue and international appeal by attracting tourists and investments. Global Place Branding Campaigns across Cities, Regions,...
    Disponible

    269,13 €

  • The Reinvention of Marketing
    Deborah Malone
    The marketing industry is undergoing dramatic transformation brought about by technology, globalization, and shifting economics. 'The reinvention of marketing' is becoming a more critical issue as the industry looks to deliver purpose and meaning to brand values in a business world increasingly defined by social media, mobility, analytics, 'big data,' return-on-investment, and ...
    Disponible

    17,93 €

  • Wechselkurse, Lohnindexierungen, äußere Erschütterungen und der Wettbewerb
    Tatjana Boshkov
    Die Verschlechterung der makroökonomischen Leistung vieler Volkswirtschaften seit Anfang der 70er Jahre ist Anlass für eine länderübergreifende Studie, in der diese Verschlechterung im Hinblick auf den Grad der Lohnindexierung, die Wahl des Wechselkurssystems und die Auswirkungen von Schocks, die diese Volkswirtschaften getroffen haben, untersucht wird. Die Lohnindexierung stab...
    Disponible

    39,35 €

  • Taux de change, indexation des salaires, chocs externes et concurrence
    Tatjana Boshkov
    La détérioration des performances macroéconomiques de nombreuses économies depuis le début des années 1970 a donné lieu à une étude transnationale qui examine cette détérioration en fonction du degré d’indexation des salaires, du choix du régime de taux de change et des effets des chocs qui ont frappé ces économies. L’indexation des salaires stabilise la production autour d’un ...
    Disponible

    39,29 €

  • Taxa de câmbio, indexação salarial, choques externos e concorrência
    Tatjana Boshkov
    A deterioração do desempenho macroeconómico de muitas economias desde o início da década de 1970 apresenta um estudo transnacional que examina esta deterioração em termos do grau de indexação salarial, da escolha do regime cambial e dos efeitos dos choques que atingiram estas economias. A indexação salarial estabiliza a produção em torno de um nível desejado na presença de choq...
    Disponible

    39,29 €

  • Обменный курс, индексация заработной платы, внешние шоки и конкуренция
    Татьяна Бошков
    Ухудшение макроэкономических показателей многих стран с начала 1970-х годов представляет собой межстрановое исследование, которое рассматривает это ухудшение с точки зрения степени индексации заработной платы, выбора режима обменного курса и последствий шоков, обрушившихся на эти страны. Индексация заработной платы стабилизирует выпуск вокруг желаемого уровня в условиях шока сп...
    Disponible

    39,35 €

  • Tasso di cambio, indicizzazione dei salari, shock esterni e concorrenza
    Tatjana Boshkov
    Il deterioramento della performance macroeconomica di molte economie a partire dai primi anni ’70 presenta uno studio inter-paese che esamina questo deterioramento in termini di grado di indicizzazione dei salari, scelta del regime di cambio ed effetti degli shock che hanno colpito queste economie. L’indicizzazione dei salari stabilizza la produzione intorno al livello desidera...
    Disponible

    39,29 €

  • Arab-Islamic institutional dynamics
    Mohamed Lamine KABA
    A perfect conciliator of two complementary worlds (academic & professional), this internship was initiated as part of the validation of the achievements of the Master II program in Governance and Regional Integration at the Institute of Governance, Human and Social Sciences of the Pan-African University in Yaoundé II. It enabled us to acquire the knowledge and know-how necessar...
    Disponible

    111,76 €

  • Dinámica institucional árabe-islámica
    Mohamed Lamine KABA
    Conciliador perfecto entre dos mundos complementarios (académico y profesional), este periodo de prácticas se inició en el marco de la validación de los logros del programa Master II en Gobernanza e Integración Regional del Instituto de Gobernanza, Ciencias Humanas y Sociales de la Universidad Panafricana de Yaundé II. Nos permitió adquirir los conocimientos y el saber hacer ne...
    Disponible

    111,74 €

  • Dinamiche istituzionali arabo-islamiche
    Mohamed Lamine KABA
    Perfetto conciliatore tra due mondi complementari (quello accademico e quello professionale), questo stage è stato avviato nell’ambito della convalida dei risultati del Master II in Governance e Integrazione Regionale presso l’Istituto di Governance, Scienze Umane e Sociali dell’Università Panafricana di Yaoundé II. Ci ha permesso di acquisire le conoscenze e il know-how necess...
    Disponible

    111,74 €

  • Dinâmica institucional árabe-islâmica
    Mohamed Lamine KABA
    Perfeito conciliador entre dois mundos complementares (académico e profissional), este estágio foi iniciado no âmbito da validação dos resultados do Mestrado II em Governação e Integração Regional no Instituto de Governação, Ciências Humanas e Sociais da Universidade Pan-Africana de Yaoundé II. Permitiu-nos adquirir os conhecimentos e saberes necessários às competências e atitu...
    Disponible

    111,74 €

  • Арабо-исламская институциональная динамика
    Мохамед Ламине КАБА
    Являясь идеальным примирителем между двумя взаимодополняющими мирами (академическим и профессиональным), эта стажировка была инициирована в рамках подтверждения достижений магистерской программы II по управлению и региональной интеграции в Институте управления, гуманитарных и социальных наук Панафриканского университета в Яунде II. Она позволила нам приобрести знания и навыки, ...
    Disponible

    111,70 €

  • Международный бизнес Словацкой Республики
    Стела Дроздикова
    Цель книги - оценить международный бизнес Словацкой Республики. Для данной темы была выбрана страна Словакия. В теоретической части книги рассматриваются такие теоретические понятия, как международная торговля в целом, торговая политика Европейского Союза, теории международной торговли, преимущества и недостатки международной торговли, иностранные инвестиции, виды торговли и ме...
    Disponible

    48,43 €

  • Affari internazionali della Repubblica Slovacca
    Stela Drozdíková
    L’obiettivo del libro è valutare il business internazionale della Repubblica Slovacca. Per questo argomento è stato scelto il Paese della Slovacchia. La parte teorica del libro tratta di concetti teorici come il commercio internazionale in generale, la politica commerciale dell’Unione Europea, le teorie del commercio internazionale, i vantaggi e gli svantaggi del commercio inte...
    Disponible

    48,43 €

  • Negócios internacionais da República Eslovaca
    Stela Drozdíková
    O objetivo do livro é avaliar os negócios internacionais da República Eslovaca. Para o efeito, foi escolhido o país Eslováquia. A parte teórica do livro trata de conceitos teóricos como o comércio internacional em geral, a política comercial da União Europeia, as teorias do comércio internacional, as vantagens e desvantagens do comércio internacional, o investimento estrangeiro...
    Disponible

    48,43 €