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Pomiar jakości e-usług w bankach i satysfakcja klientów

Pomiar jakości e-usług w bankach i satysfakcja klientów

Amutha P V / Bhuvaneswari M

51,89 €
IVA incluido
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Editorial:
KS OmniScriptum Publishing
Año de edición:
2025
Materia
Empresa y gestión
ISBN:
9786208624743
51,89 €
IVA incluido
Disponible

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Sobre IBD

' Assessing The Impact Of E-Service Quality On Customer Loyalty In The Banking Sector' zagłębia się w krytyczną interakcję między jakością usług cyfrowych a satysfakcją klientów w sektorze bankowym. Książka analizuje kluczowe wskaźniki i ramy oceny jakości e-usług, podkreślając takie czynniki, jak niezawodność, szybkość reakcji, łatwość obsługi i bezpieczeństwo. Koncentrując się na zrozumieniu oczekiwań klientów w erze cyfrowej, dostarcza cennych informacji na temat tego, w jaki sposób banki mogą ulepszyć swoje usługi online, aby zwiększyć lojalność i satysfakcję. Ten materiał jest niezbędny dla profesjonalistów bankowych, badaczy i naukowców, którzy chcą odkrywać innowacyjne podejścia do poprawy doświadczeń związanych z bankowością elektroniczną.

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