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Media Magnetism

Media Magnetism

Media Magnetism

Christina Hamlett

17,94 €
IVA incluido
Disponible
Editorial:
Outskirts Press
Año de edición:
2012
Materia
Publicidad
ISBN:
9781432786496
17,94 €
IVA incluido
Disponible

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Sobre IBD

IS YOUR BUSINESS CLOSE-UP IN PERFECT FOCUS? Attracting - and maximizing - great PR opportunities for you, your idea and your organization is as much an art as it is a science if you want to sparkle in the spotlight. In this must-have book covering all aspects of today's media relations, industry experts offer 'been there/done that' tips, resources and guidelines on how to: • Make influential connections • Become sound-bite savvy • Endear yourself to reporters • Survive awkward moments • Use social media wisely • Manage a cost-effective campaign Looking for that portal to media magic? It's right here in your hands.

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