Inicio > Economía, finanzas, empresa y gestión > Empresa y gestión > Matriz de Marketing 2.0 > Livro 2
Matriz de Marketing 2.0 > Livro 2

Matriz de Marketing 2.0 > Livro 2

Cassiano Polesi

26,50 €
IVA incluido
Disponible
Editorial:
Lulu Press
Año de edición:
2007
Materia
Empresa y gestión
ISBN:
9788590744412
26,50 €
IVA incluido
Disponible

Selecciona una librería:

  • Librería Samer Atenea
  • Librería Aciertas (Toledo)
  • Kálamo Books
  • Librería Perelló (Valencia)
  • Librería Elías (Asturias)
  • Donde los libros
  • Librería Kolima (Madrid)
  • Librería Proteo (Málaga)
Sobre IBD

LIVRO 2, de 7/NOV/2008 [192 pgs. (+ capas); acabamento: lombada quadrada (cola e costura)] - Esta parte 2 do estudo trata da aplicação da matriz (apresentada na parte 1) na história da indústria da comunicação: jornais, rádio, tevê e web. Com um texto simples, mas não simplório, esse livro oferece ao leitor uma ferramenta conceitual inédita sobre a internet, detalhadamente explicada em 30 gráficos matriciais. Não perca.

Artículos relacionados

  • Managing TrumPolitical Projects
    Yasser Osman
    Corrupt politicians and businessmen have been using construction projects to funnel money to secret projects since the first iron shovels broke ground. Yet today, throughout the world, there is little if any protection from it. In many countries, governments themselves don’t just ignore these affairs. They sponsor them.Individual project managers – hired to manage a project’s o...
    Disponible

    14,97 €

  • Climbing The Ladder
    Delroy Constantine-Simms
    Climbing The Ladder is an introductory book to mentoring, for organizational decision makers, that may be considering, the feasibility of maintaining, adopting and diversify their organizational mentoring strategies.Most importantly, the author explains that mentoring can take the form of a one-time intervention or a lifelong partnership, which can be a formal structured progra...
    Disponible

    96,53 €

  • The Gen-Savvy Financial Advisor
    Cam Marston
    There have been big changes in consumers’ buying habits, and financial services are no exception, says Cam Marston, a world-renowned expert on generational issues in the marketplace. Understanding clients’ age-based points of view is an indispensable soft skill that you can use to establish connections and make sales. New attitudes about investing break down along generationa...
    Disponible

    14,82 €

  • Your First Job
    Mark Blayney
    Each year in the UK approximately half a million young people enter the world of work for the first time and begin to compete in their careers.And how well you cope with the pressures and demands of your first year of work can help determine how successful a career you will go on to have, and how far you will reach.But with Your First Job, you can get an unfair advantage over y...
    Disponible

    7,82 €

  • Successful Customer Relationship Management Programs and Technologies
    Riyad Eid
    The field of Customer Relationship Management (CRM) has broadened greatly in recent years as technological applications have expanded. Successful Customer Relationship Management Programs and Technologies: Issues and Trends offers the latest research and developments for researchers, practitioners, and academics alike. This volume contains case studies, methodologies, framework...
  • Feral Information Systems Development
    Kerr
    Management invests in large information systems in order to improve the effectiveness of their organization. However, when these systems fail to meet the needs of organizational employees, feral information systems (FIS) are created in order to assist workers with their jobs or to avoid existing organizational information systems. Feral Information Systems Development: Manageri...

Otros libros del autor

  • Matriz de Marketing 2.0 > Livro 3
    Cassiano Polesi
    LIVRO 3, de 7/NOV/2008 [184 pgs. (+ capas); acabamento: lombada quadrada (cola e costura)] - Este livro 3 é composto por um único capítulo, que se divide em análises, sugestões e pesquisas em torno de como organizar a comunicação corporativa num ambiente híbrido que, neste século 21, inclui a web como um dos canais de contato com seu público-alvo - um canal inevitável, se não f...
    Disponible

    25,62 €

  • Matriz de Marketing 2.0 > Texto Integral
    Cassiano Polesi
    EDIÇÃO TEXTO INTEGRAL, de 7/NOV/2008 [408 pgs. (+ capas); acabamento: lombada quadrada (cola e costura)] - Este livro reúne os volumes 1, 2 e 3, vendidos separadamente (veja abaixo). Atenção: É O MESMO TEXTO. Para uma versão mais barata, consulte a edição e-book, em PDF, no final desta página. ...
    Disponible

    47,18 €