Marketing w mediach społecznościowych w przedsiębiorstwach turystycznych

Marketing w mediach społecznościowych w przedsiębiorstwach turystycznych

Vanessa Gstrein

65,43 €
IVA incluido
Disponible
Editorial:
KS OmniScriptum Publishing
Año de edición:
2026
ISBN:
9786209506529
65,43 €
IVA incluido
Disponible

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Sobre IBD

W poniższej książce poruszono temat „marketingu w mediach społecznościowych'. Ma ona na celu wyjaśnienie, jaki zestaw kanałów mediów społecznościowych jest szczególnie istotny dla przedsiębiorstwa turystycznego oraz w jakim stopniu znaczenie mają w tym kontekście nowe i jeszcze pomijane kanały, takie jak Instagram i Snapchat. Pokazano również, w jaki sposób można osiągnąć sukces dzięki mediom społecznościowym i jak go zmierzyć. Na koniec należy odpowiedzieć na pytanie, czy kanały mediów społecznościowych Instagram i Snapchat są naprawdę istotne dla przedsiębiorstw z branży turystycznej.

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