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Fatores de motivação

Fatores de motivação

Bashar Alhaj Mohammad

109,24 €
IVA incluido
Disponible
Editorial:
KS OmniScriptum Publishing
Año de edición:
2025
Materia
Empresa y gestión
ISBN:
9786209020827
109,24 €
IVA incluido
Disponible

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Sobre IBD

Fatores de motivação que influenciam os turistas estrangeiros na Jordânia: estudos de caso de Amã e Petra. Este estudo adota um modelo baseado em fatores de atração e repulsão como estrutura conceitual. Como há pouca informação documentada sobre as motivações para viajar para a Jordânia, este estudo tenta identificar os fatores de motivação dos turistas estrangeiros para o país, uma vez que diferentes mercados turísticos demonstram diferentes domínios de comportamento. Isso pode ter implicações importantes de marketing para o país, especialmente em termos de análise de motivos na segmentação de mercados, elaboração de programas promocionais e tomada de decisões sobre o desenvolvimento de destinos.

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Otros libros del autor

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  • Facteurs de motivation
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    Facteurs de motivation influençant les touristes étrangers en Jordanie : études de cas d’Amman et de Pétra. Cette étude adopte un modèle basé sur les facteurs d’attraction et de répulsion comme cadre conceptuel. Comme peu d’informations ont été documentées sur les motivations de voyage en Jordanie, cette étude tente d’identifier les facteurs de motivation des touristes étranger...
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  • Czynniki motywacyjne
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  • Fattori motivazionali
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    Fattori motivazionali che influenzano i turisti stranieri in Giordania: casi di studio di Amman e Petra. Questo studio adotta un modello basato sui fattori di spinta e di attrazione come quadro concettuale. Poiché sono disponibili poche informazioni documentate sulle motivazioni dei viaggi in Giordania, questo studio cerca di identificare i fattori motivazionali dei turisti str...
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