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Ecoturismo no Equador

Ecoturismo no Equador

Karina Lange

59,25 €
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Editorial:
KS OmniScriptum Publishing
Año de edición:
2025
Materia
Sociedad y cultura: general
ISBN:
9786208593629
59,25 €
IVA incluido
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Sobre IBD

A biodiversidade do Equador é a maior do hemisfério ocidental. Este facto representa uma enorme oportunidade de marketing para promover o ecoturismo neste país. A estratégia utilizada para criar uma campanha de comunicação consistiu em expor o público-alvo à diversidade do ambiente natural do Equador. O ecoturismo será promovido destacando os destinos, incluindo as Ilhas Galápagos, a Costa, as Terras Altas ou os Andes e a Amazónia.

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