Inicio > Economía, finanzas, empresa y gestión > Empresa y gestión > Ventas y marketing > A Study on Pester Power
A Study on Pester Power

A Study on Pester Power

Bhuvaneswari M

100,09 €
IVA incluido
Disponible
Editorial:
KS OmniScriptum Publishing
Año de edición:
2026
Materia
Ventas y marketing
ISBN:
9786630361803
100,09 €
IVA incluido
Disponible

Selecciona una librería:

  • Librería Samer Atenea
  • Kálamo Books
  • Librería Elías (Asturias)
  • Librería Kolima (Madrid)
  • Librería Proteo (Málaga)
Sobre IBD

A Study on Creation among Children with reference to Coimbatore CityFamily as a consuming and decision making unit is a central phenomenon in marketing and consumer behavior. All family members play different roles in the process of buying any product or service. These roles are those of initiator, influencer and decision- maker. Children have come to constitute a very important consumer group and it starts when they are very young. Children are the segment in this study, focus is on influencing agent, because it show that children achieve to increase to buy the various kinds of pester power products .

Artículos relacionados

  • Websites That Work
    Paul J Scott
    Why do so many business owners pour time and money into their websites and get so little in return? Usually, it’s because they aren’t focusing on the right strategies. They waste resources chasing the wrong metrics, and don’t know how to turn views and other forms of engagement into sales. They know they need to find customers online to stay competitive, but aren’t sure how. Ge...
  • Exploring Markets
    Stefan Kühl
    Organizations construct their environments themselves. From the bewildering, chaotic array of impressions, they take those bits of information that enable them to produce such a view of the environment – one that makes it possible for them to operate in the environment with relative confidence. Thus, contrary to what traditional market research suggests, organizations do not re...
    Disponible

    7,33 €

  • Inter-Organizational Trust for Business-To-Business E-Commerce
    Pauline Ratnasingam
    ...
  • Contemporary Research in E-Marketing, Volume 1
    Sandeep Krishnamurthy
    ...
  • The Experience Effect for Small Business
    Jim Joseph
    As every customer knows, the shopping experience is critical to brand satisfaction and loyalty. We all care deeply about the overall experience of the buying process--the marketing message, subliminal cues, the sales approach, personal human interaction...and more. When all of these elements come together in a cohesive and seamless package, a loyal customer is born. Brand strat...
  • Marketing Campaign Development
    Mike Gospe
    This book is a practical, pragmatic 'how to' book designed for hi-tech marketing operations, regional, and corporate marketing leaders at every level. This unique book takes you step-by-step through the disciplined, yet practical, process of architecting truly integrated marketing communications plans that work. In it, you fill find a prescription for building a successful, rep...
    Disponible

    27,98 €

Otros libros del autor

  • Campagne digitali nel marketing dei cosmetici ecologici
    Bhuvaneswari M
    Nell’era del Green Marketing 2.0, le piattaforme digitali sono diventate strumenti essenziali per promuovere la sostenibilità e influenzare il comportamento dei consumatori. Questo studio esamina come le campagne di marketing digitale, in particolare quelle che utilizzano i social media, le collaborazioni con influencer e lo storytelling eco-consapevole, influenzano le intenzio...
    Disponible

    65,55 €

  • Digitale Kampagnen im Marketing für grüne Kosmetik
    Bhuvaneswari M
    Im Zeitalter des Green Marketing 2.0 sind digitale Plattformen zu unverzichtbaren Instrumenten geworden, um Nachhaltigkeit zu fördern und das Verbraucherverhalten zu beeinflussen. Diese Studie untersucht, wie digitale Marketingkampagnen - insbesondere solche, die soziale Medien, Kooperationen mit Influencern und umweltbewusstes Storytelling einsetzen - die Kaufabsichten der Ver...
    Disponible

    65,61 €

  • Campagnes numériques dans le marketing des cosmétiques écologiques
    Bhuvaneswari M
    À l’ère du marketing vert 2.0, les plateformes numériques sont devenues des outils essentiels pour promouvoir la durabilité et influencer le comportement des consommateurs. Cette étude examine comment les campagnes de marketing numérique, en particulier celles qui utilisent les réseaux sociaux, les collaborations avec des influenceurs et le storytelling éco-responsable, façonne...
    Disponible

    65,61 €

  • Campanhas digitais no marketing de cosméticos ecológicos
    Bhuvaneswari M
    Na era do Marketing Verde 2.0, as plataformas digitais tornaram-se ferramentas essenciais para promover a sustentabilidade e influenciar o comportamento do consumidor. Este estudo examina como as campanhas de marketing digital - particularmente aquelas que empregam redes sociais, colaborações com influenciadores e narrativas ecologicamente conscientes - moldam as intenções dos ...
    Disponible

    65,55 €

  • Kampanie cyfrowe w marketingu ekologicznych kosmetyków
    Bhuvaneswari M
    W erze zielonego marketingu 2.0 platformy cyfrowe stały się niezbędnymi narzędziami promowania zrównoważonego rozwoju i wywierania wpływu na zachowania konsumentów. W niniejszym badaniu przeanalizowano, w jaki sposób kampanie marketingowe w mediach cyfrowych - zwłaszcza te wykorzystujące media społecznościowe, współpracę z influencerami i ekologiczne storytelling - kształtują z...
    Disponible

    65,55 €

  • Digital Campaigns in Green Cosmetics Marketing
    Bhuvaneswari M
    In the era of Green Marketing 2.0, digital platforms have become essential tools for promoting sustainability and influencing consumer behavior. This study examines how digital marketing campaigns-particularly those employing social media, influencer collaborations, and eco-conscious storytelling-shape consumer intentions toward purchasing sustainable cosmetic products. Drawing...
    Disponible

    65,35 €