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Wpływ konwergencji mediów na przyswajanie wiadomości

Wpływ konwergencji mediów na przyswajanie wiadomości

Agah Gumus

106,71 €
IVA incluido
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Editorial:
KS OmniScriptum Publishing
Año de edición:
2025
Materia
Sociedad y cultura: general
ISBN:
9786203907803
106,71 €
IVA incluido
Disponible

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Sobre IBD

Wpływ tradycyjnych mediów informacyjnych na rozumienie i zapamiętywanie był jednym z ważnych tematów badań w studiach nad komunikacją. Wraz z włączeniem Internetu i późniejszym rozwojem technologicznym, który prowadzi do konwergencji instrumentów medialnych, kwestia ta stała się bardziej złożona niż kiedykolwiek. Celem niniejszego badania jest ocena wpływu i preferencji pojedynczych lub złożonych formatów prezentacji na rozumienie i zapamiętywanie przez studentów uniwersytetów w zakresie pozyskiwania wiadomości. W badaniu wykorzystano pojedyncze formaty prezentacyjne: tekst, audio, wideo; podwójne formaty prezentacyjne: tekst-audio, tekst-wideo; oraz audio-wideo-tekst jako potrójny format prezentacyjny.

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