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Venturing

Venturing

Frederick G. Crane / Frederick GCrane / Marc H. Meyer / Marc HMeyer

61,56 €
IVA incluido
Disponible
Editorial:
Lulu Press
Año de edición:
2015
Materia
Empresa y gestión
ISBN:
9781312998421
61,56 €
IVA incluido
Disponible

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Sobre IBD

Venturing is a pragmatic methods-based book that first helps students conceive, design, and test product and service innovations, develop business models for them, and then create their business plans and investor pitches. The book also delves into different types of investors, stages of investment, and deal structures. It is a perfect book for business planning courses, where the instructor wishes to emphasize innovation and the creation of truly interesting, customer-grounded businesses.

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