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The New Marketing

The New Marketing

Cheryl Burgess / Mark Burgess

104,76 €
IVA incluido
Disponible
Editorial:
Sage Publications
Año de edición:
2020
Materia
Ventas y marketing
ISBN:
9781526490100
104,76 €
IVA incluido
Disponible

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Sobre IBD

The New Marketing, with contributions spanning CMO trailblazers to martech disruptors, behavioral economics luminaries at Yale to leading marketing thinkers at Kellogg and Wharton, is the GPS for navigating in a digital world and moves the craft of marketing through the forces of marketing transformation.

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Otros libros del autor

  • The New Marketing
    Cheryl Burgess / Mark Burgess
    The New Marketing, with contributions spanning CMO trailblazers to martech disruptors, behavioral economics luminaries at Yale to leading marketing thinkers at Kellogg and Wharton, is the GPS for navigating in a digital world and moves the craft of marketing through the forces of marketing transformation. ...