Roter Markt

Roter Markt

Carlos A Mendoza Jacomino / Gissel Mendez Somoza

51,89 €
IVA incluido
Disponible
Editorial:
KS OmniScriptum Publishing
Año de edición:
2024
Materia
Empresa y gestión
ISBN:
9786208502805
51,89 €
IVA incluido
Disponible

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Es bietet einen detaillierten und praktischen Einblick in die Frage, wie Unternehmen die Herausforderungen der Schwellenländer meistern und die Chancen nutzen können. Durch eine detaillierte Analyse von Expansionsstrategien, Produktanpassungen und lokalisiertem Marketing liefert dieses Buch wichtige Instrumente für strategische Entscheidungen in dynamischen, schnell wachsenden Volkswirtschaften. Mit Beispielen globaler Unternehmen, die auf diesen Märkten erfolgreich sind, ist dieser Text ein unverzichtbarer Leitfaden für Unternehmer, Akademiker und Studenten, die die Komplexität und das Potenzial der Schwellenländer verstehen wollen.

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