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Mercado Rojo

Mercado Rojo

Carlos A Mendoza Jacomino / Gissel Mendez Somoza

52,01 €
IVA incluido
Disponible
Editorial:
KS OmniScriptum Publishing
Año de edición:
2024
Materia
Empresa y gestión
ISBN:
9786139469024
52,01 €
IVA incluido
Disponible

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Sobre IBD

Ofrece una visión profunda y práctica sobre cómo las empresas pueden enfrentar los desafíos y aprovechar las oportunidades de los mercados emergentes. A través de un análisis detallado de estrategias de expansión, adaptación de productos y marketing localizado, este libro ofrece herramientas clave para la toma de decisiones estratégicas en economías dinámicas y de rápido crecimiento. Con ejemplos de empresas globales que han triunfado en estos mercados, este texto se presenta como una guía esencial para empresarios, académicos y estudiantes interesados en comprender las complejidades y potencial de los mercados emergentes.

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