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Roteiro para o desenvolvimento e a transformação das empresas

Roteiro para o desenvolvimento e a transformação das empresas

Mikhail Kashurin

103,92 €
IVA incluido
Disponible
Editorial:
KS OmniScriptum Publishing
Año de edición:
2025
Materia
Empresa y gestión
ISBN:
9786209383304
103,92 €
IVA incluido
Disponible

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Sobre IBD

O manual metodológico é dedicado ao desenvolvimento, implementação e avaliação da eficácia dos mapas tecnológicos de desenvolvimento empresarial. O trabalho combina fundamentos teóricos de gestão estratégica, ferramentas práticas de transformação organizacional e métodos de justificação económica de decisões de gestão.O manual revela o conceito de roadmap como uma ferramenta que proporciona um desenvolvimento consistente e controlado da empresa em todas as fases do seu ciclo de vida - desde a criação e expansão até à gestão de crises. É dada especial atenção às questões da digitalização, implementação da inteligência artificial, desenvolvimento da cultura empresarial, liderança e garantia da sustentabilidade das empresas num ambiente externo turbulento.O modelo de roadmap apresentado é considerado como uma base tecnológica para o desenvolvimento estratégico, incluindo etapas, subetapas, ferramentas práticas e recomendações para implementação. São apresentados os critérios de eficiência económica, os métodos de avaliação da eficácia dos programas de transformação, bem como as abordagens para minimizar os riscos e formar uma cultura empresarial inovadora.

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