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Rise of Advertising in the United States

Rise of Advertising in the United States

The Rise of Advertising in the United States

Edd Applegate

91,89 €
IVA incluido
Disponible
Editorial:
Bloomsbury Publishing plc
Año de edición:
2012
Materia
Historia de América
ISBN:
9780810884069
91,89 €
IVA incluido
Disponible

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Sobre IBD

In The Rise of Advertising in the United States: A History of Innovation to 1960, Edd Applegate traces how the explosion of newspapers in the American colonies laid the groundwork for the first advertising agents, leading to America’s first class of professional marketers.

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