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Pubblicità subliminale e stimoli esterni

Pubblicità subliminale e stimoli esterni

Shakeel Ahmad Sofi

71,96 €
IVA incluido
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Editorial:
KS OmniScriptum Publishing
Año de edición:
2026
Materia
Ventas y marketing
ISBN:
9786630222463
71,96 €
IVA incluido
Disponible

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Sobre IBD

L’arte della seduzione subliminale ha avuto inizio nel lontano 1950 e ancora oggi non si vuole far conoscere al pubblico 'il processo di seduzione'. Gli stimoli esterni inducono i destinatari, per lo più giovani, ad adottare comportamenti irrazionali. Il livello di cognizione e di affettività svolge un ruolo importante nel contrastare stimoli quali la pubblicità subliminale. Il coinvolgimento emotivo tende ad aumentare con l’esposizione subliminale. L’obiettivo finale di un pubblicitario subliminale è quello di indurre un individuo all’acquisto compulsivo. La distruzione causata dall’esposizione subliminale ha riscosso un enorme successo sin dai suoi esordi. L’impulsività nei confronti delle droghe e l’impulso alla masturbazione tra i giovani sono stati a lungo al centro dell’attenzione dei pubblicitari subliminali.

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