Proactive Companies

Proactive Companies

L. Araújo / R. Gava

66,46 €
IVA incluido
Disponible
Editorial:
Springer Nature B.V.
Año de edición:
2012
Materia
Ventas y marketing
ISBN:
9781349330904
66,46 €
IVA incluido
Disponible

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Why do some companies succeed better than others? It is well known that there are many variables such which may impact a company’s performance. The authors present their new model for Market Proactiveness which shows organizations how to anticipate change and respond to it before they are forced to do so, and improve their overall performance.

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  • Proactive Companies
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  • Proactive Companies
    L. Araújo / R. Gava
    Why do some companies succeed better than others? It is well known that there are many variables such which may impact a company’s performance. The authors present their new model for Market Proactiveness which shows organizations how to anticipate change and respond to it before they are forced to do so, and improve their overall performance. ...
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