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On The Origins of Self-Service

On The Origins of Self-Service

Franck Cochoy

80,06 €
IVA incluido
Disponible
Editorial:
Taylor & Francis Ltd
Año de edición:
2019
Materia
Empresa y gestión
ISBN:
9780367872601
80,06 €
IVA incluido
Disponible

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Sobre IBD

Franck Cochoy critically analyses the transformation of commerce and the origins of self-service through the lens of Progressive Grocer, an American trade magazine launched in 1922. Aimed at modernizing small independent grocery stores, it sowed the seeds for modern self-service in small retail outlets. Using actor-network theory, this in

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  • On The Origins of Self-Service
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    Franck Cochoy critically analyses the transformation of commerce and the origins of self-service through the lens of Progressive Grocer, an American trade magazine launched in 1922. Aimed at modernizing small independent grocery stores, it sowed the seeds for modern self-service in small retail outlets. Using actor-network theory, this innovative in-depth analysis highlights th...