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Navigating Brand Activism

Navigating Brand Activism

Can Uslay / Jag Sheth

59,38 €
IVA incluido
Disponible
Editorial:
Taylor & Francis Ltd
Año de edición:
2025
Materia
Ventas y marketing
ISBN:
9781032974408
59,38 €
IVA incluido
Disponible

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Sobre IBD

In a world where brands are no longer just selling but also taking a stand, Navigating Brand Activism, written by leading thinkers of the marketing world, is your guide to the fascinating, messy, and at times, head-shaking world of brand activism.

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Otros libros del autor

  • Navigating Brand Activism
    Can Uslay / Jag Sheth
    In a world where brands are no longer just selling but also taking a stand, Navigating Brand Activism, written by leading thinkers of the marketing world, is your guide to the fascinating, messy, and at times, head-shaking world of brand activism. ...