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Marketing della sostenibilità nelle centrali a carbone

Marketing della sostenibilità nelle centrali a carbone

Artur Henrique Loose

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Editorial:
KS OmniScriptum Publishing
Año de edición:
2024
Materia
Sociedad y cultura: general
ISBN:
9786208052850
49,45 €
IVA incluido
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Ho condotto una ricerca sulla sostenibilità, il marketing e la logistica stradale come differenziali competitivi per le aziende brasiliane. In questa ricerca, ho cercato di affrontare modi e processi che non mirano all’immagine negativa delle carbonaie, ma agli aspetti positivi che possono avere. Nelle loro strategie di marketing e nel raggiungere il loro pubblico di riferimento, si concentrano sempre di più sulle pratiche sostenibili e sulla conservazione delle aree che piantano e utilizzano.

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