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Machine Learning and Artificial Intelligence in Marketing and Sales

Machine Learning and Artificial Intelligence in Marketing and Sales

Niladri Syam / Rajeeve Kaul

151,18 €
IVA incluido
Consulta disponibilidad
Editorial:
Emerald Publishing Ltd
Año de edición:
2021
Materia
Investigación de mercado
ISBN:
9781800438811

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Sobre IBD

Machine Learning and Artificial Intelligence in Marketing and Sales explores the ideas, and the statistical and mathematical concepts, behind Artificial Intelligence (AI) and machine learning models, as applied to marketing and sales, without getting lost in the details of mathematical derivations and computer programming.

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