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L’attrait nostalgique dans les restaurants

L’attrait nostalgique dans les restaurants

Nayab Hassan

59,27 €
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Editorial:
KS OmniScriptum Publishing
Año de edición:
2025
Materia
Empresa y gestión
ISBN:
9786209086427
59,27 €
IVA incluido
Disponible

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Sobre IBD

Le concept de disneyisation et ses éléments ont récemment fait leur apparition dans la littérature. Cependant, la manière dont ces éléments contribuent à améliorer l’expérience client n’a pas encore été étudiée. Cette recherche propose une description de différents termes tels que la nostalgie, la disneyisation et le marketing des services. Elle s’est efforcée d’étudier si chaque individu éprouve ou non de la nostalgie et comment il s’associe à ce concept.

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