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Kreatywna gospodarka i popularne uroczystości w Barbacenie - MG

Kreatywna gospodarka i popularne uroczystości w Barbacenie - MG

Ana Vitória Rodrigues Domingos / Cláudia Mar Miranda de Araújo Pereira / Nicáss Feliciana Novôa

59,33 €
IVA incluido
Disponible
Editorial:
KS OmniScriptum Publishing
Año de edición:
2025
Materia
Empresa y gestión
ISBN:
9786208672522
59,33 €
IVA incluido
Disponible

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Kreatywna gospodarka jest szeroko dyskutowana na całym świecie. Rozwój technologiczny przekształcił kapitał intelektualny i wiedzę w główne surowce przemysłów kreatywnych. Można je znaleźć w najróżniejszych segmentach gospodarki, takich jak popularne festiwale, będące przedmiotem niniejszego badania. Celem tego badania jest analiza i identyfikacja wpływu Festiwalu Róż i Kwiatów, w świetle teorii ekonomii kreatywnej, na promowanie rozwoju lokalnego w mieście Barbacena. W tym celu przeprowadzono badanie terenowe z podejściem ilościowym i jakościowym, w którym półstrukturyzowany kwestionariusz został przekazany 30 przedsiębiorcom podczas wydarzenia. Dane zostały przeanalizowane przy użyciu statystyk opisowych. Jeśli chodzi o wyniki, można powiedzieć, że badane wydarzenie przyczynia się do generowania sezonowych miejsc pracy, promuje turystykę i ma pozytywny wpływ na rozwój gospodarczy, społeczny i kulturalny Barbaceny i regionu.

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