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Importanza dell’innovazione nell’industria del turismo e dell’ospitalità

Importanza dell’innovazione nell’industria del turismo e dell’ospitalità

Istamkhuja Davronov

74,40 €
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Editorial:
KS OmniScriptum Publishing
Año de edición:
2024
Materia
Negocios internacionales
ISBN:
9786207710010
74,40 €
IVA incluido
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Sobre IBD

L’industria dei viaggi e dell’ospitalità offre da tempo servizi eccellenti. Il turismo è una delle più grandi industrie globali, che migliora in base ai continui cambiamenti delle tendenze turistiche e delle preferenze dei consumatori. È proprio questa necessità di cambiare che rende il concetto di innovazione una preoccupazione vitale per le aziende turistiche di tutte le dimensioni, che devono distinguersi dalla forte concorrenza con operazioni di successo e redditizie. Tuttavia, l’importanza dell’innovazione è stata a lungo sottovalutata nelle attività di servizio.

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