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Bedeutung der Innovation im Tourismus- und Gastgewerbe

Bedeutung der Innovation im Tourismus- und Gastgewerbe

Istamkhuja Davronov

74,35 €
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Editorial:
KS OmniScriptum Publishing
Año de edición:
2024
Materia
Negocios internacionales
ISBN:
9786207709984
74,35 €
IVA incluido
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Das Reise- und Gastgewerbe bietet schon seit langem hervorragende Dienstleistungen an. Der Fremdenverkehr ist einer der größten globalen Wirtschaftszweige, der sich entsprechend den ständigen Veränderungen der Tourismustrends und der Verbraucherpräferenzen weiterentwickelt. Es ist diese Notwendigkeit zur Veränderung, die das Konzept der Innovation zu einem wichtigen Anliegen für Tourismusunternehmen aller Größenordnungen macht - sie müssen sich von der starken Konkurrenz durch erfolgreiche und profitable Aktivitäten abheben. Allerdings wurde die Bedeutung der Innovation im Dienstleistungsbereich lange Zeit unterschätzt

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