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Handels- und Wirtschaftswachstum im Zeitalter der Informationstechnologie

Handels- und Wirtschaftswachstum im Zeitalter der Informationstechnologie

Amir Hossein Bandari / Dr. Abdolreza Alishahi / Dr. Morteza Bandari

112,89 €
IVA incluido
Disponible
Editorial:
KS OmniScriptum Publishing
Año de edición:
2024
Materia
Empresa y gestión
ISBN:
9786203107807
112,89 €
IVA incluido
Disponible

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Digitales Business ist der Prozess der Anwendung digitaler Technologie, um Geschäftsmodelle neu zu erfinden und die Produkte und Kundenerfahrungen eines Unternehmens zu verändern - innovative Produkte, die neue Werte schaffen und Menschen mit Dingen, Erkenntnissen und Erfahrungen verbinden. Heutzutage geben die Menschen mehr Geld online aus, wodurch sich der Schwerpunkt der Geschäftstätigkeit auf digitale Einnahmequellen und digitale Kanäle verlagert hat. Durch das Wachstum der digitalen Wirtschaft sind die Menschen mit digitalen Produkten und Dienstleistungen vertrauter geworden, was die Unternehmen dazu veranlasst hat, neue Wettbewerbsvorteile im digitalen Raum zu suchen. Laut Accenture 'schaffen digitale Unternehmen Wettbewerbsvorteile, die auf einzigartigen Kombinationen digitaler und physischer Ressourcen beruhen. Sie tun Dinge, die andere nicht tun können, und zwar auf eine Art und Weise, die einen komparativen Vorteil darstellt'.

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