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Emotional AI

Emotional AI

Emotional AI

Andrew McStay

102,64 €
IVA incluido
Disponible
Editorial:
Sage Publications
Año de edición:
2018
Materia
Estudios mediáticos
ISBN:
9781473971110
102,64 €
IVA incluido
Disponible

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Sobre IBD

Combining established theory with original analysis, this book provides a clear account of the social benefits and drawbacks of new media trends and technologies such as emoji, wearables and chatbots and calls for a more critical approach to the rollout of emotional AI in public and private spheres.

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Otros libros del autor

  • Emotional AI
    Andrew McStay
    Combining established theory with original analysis, this book provides a clear account of the social benefits and drawbacks of new media trends and technologies such as emoji, wearables and chatbots and calls for a more critical approach to the rollout of emotional AI in public and private spheres. ...
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    Providing a comprehensive overview of both the theory and reality of privacy and the media in the 21st Century, Privacy and the Media is not a polemic on privacy as ’good’ or ’bad’, but a call to assess the detail and the potential implications of contemporary media technologies and practices. ...
  • Privacy and the Media
    Andrew McStay
    Providing a comprehensive overview of both the theory and reality of privacy and the media in the 21st Century, Privacy and the Media is not a polemic on privacy as ’good’ or ’bad’, but a call to assess the detail and the potential implications of contemporary media technologies and practices. ...
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    This core textbook addresses structural change in the advertising industry, its legal and political environment, and the ways in which people engage with advertising. Providing an assessment of the contemporary and emergent advertising techniques that drive the world’s largest media companies, this second edition charts the scope of recent change at both analytical and creative...
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  • Creativity and Advertising
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