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ÉCONOMIE

ÉCONOMIE

Carlos Miranda / Gabriel Rodriguez

72,02 €
IVA incluido
Disponible
Editorial:
KS OmniScriptum Publishing
Año de edición:
2026
Materia
Empresa y gestión
ISBN:
9786630355390
72,02 €
IVA incluido
Disponible

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Sobre IBD

La economía del día a día offre une vision claire, approfondie et compréhensible des phénomènes économiques qui affectent directement la vie des familles. Grâce à une explication accessible et rigoureuse, ce livre guide le lecteur à travers les concepts essentiels qui déterminent pourquoi les prix augmentent, ce qu’est réellement l’inflation et comment les stratégies commerciales influencent le comportement des consommateurs.De la dynamique de l’offre et de la demande à la psychologie des prix, le texte dévoile les mécanismes qui déterminent le coût de la vie et le pouvoir d’achat. Le lecteur découvrira comment les supermarchés conçoivent leurs offres, comment interpréter les promotions, comment protéger le pouvoir salarial et quelles décisions peuvent renforcer la stabilité financière des ménages.Avec une approche pratique et moderne orientée vers le consommateur, ce livre fournit des outils pour faire face aux environnements inflationnistes, améliorer la gestion des revenus, identifier les modèles de consommation et construire des habitudes financières saines.

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