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Cross-Media Communications

Cross-Media Communications

Cross-Media Communications

Drew Davidson / et al.

36,13 €
IVA incluido
Disponible
Editorial:
Lulu Press
Año de edición:
2010
Materia
Educación pedagogía
ISBN:
9780557285655
36,13 €
IVA incluido
Disponible

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Sobre IBD

This text is an introduction to the future of mass media and mass communications - cross-media communications. Cross-media is explained through the presentation and analysis of contemporary examples and project-based tutorials in cross-media development. The text introduces fundamental terms and concepts, and provides a solid overview of cross-media communications, one that builds from a general introduction to a specific examination of media and genres to a discussion of the concepts involved in designing and developing cross-media communications.

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