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Contar histórias em vez de relatos clássicos - A cobertura desportiva hoje em dia

Contar histórias em vez de relatos clássicos - A cobertura desportiva hoje em dia

Nico Brunetti

53,79 €
IVA incluido
Disponible
Editorial:
KS OmniScriptum Publishing
Año de edición:
2025
Materia
Sociedad y cultura: general
ISBN:
9786209483172
53,79 €
IVA incluido
Disponible

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Sobre IBD

O jornalismo está a mudar. Hoje em dia, não basta mais divulgar apenas informações. A produção de conteúdos mediáticos está agora indissociavelmente ligada a palavras como personalização, emocionalização e sensacionalismo. Esses são elementos centrais da narrativa, que são explicados em detalhes no livro. Essa evolução é resultado da digitalização. Devido à diversidade dos canais de comunicação e ao boom dos meios de comunicação online, procura-se tornar os conteúdos próprios o mais divertidos possível. Afinal, todos os meios de comunicação têm um objetivo: ser lidos e vistos. O que isso significa para o jornalismo do futuro pode ser encontrado no livro. O autor analisou especificamente a cobertura desportiva nos jornais diários alemães.

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