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Comunicação nas redes sociais

Comunicação nas redes sociais

RIYA SINGH / Soummay Ghosh / Swej Priya

67,11 €
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Editorial:
KS OmniScriptum Publishing
Año de edición:
2026
Materia
Sociedad y cultura: general
ISBN:
9786209504334
67,11 €
IVA incluido
Disponible

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Sobre IBD

Em Comunicação nas redes sociais: Uma Arte Subtil de Codificação e Descodificação, é convidado a abrir a cortina do mundo digital. Este livro não é apenas um guia; é um mergulho profundo na forma como percebemos e produzimos conteúdos numa era de 'pergaminhos intermináveis'. Desde o cabo de guerra psicológico da chamada de notificações até à evolução técnica do UGC versus composição cinematográfica, o texto explora a forma como o tamanho do ecrã dita a nossa narrativa. Quer se trate da grandeza do cinema ou do close-up íntimo de um smartphone, descubra como a arquitetura da plataforma molda a nossa realidade. O que está no interior: O mergulho profundo na UI/UX: Análises especializadas do Instagram e do Snapchat, descodificando a forma como o design influencia o comportamento humano e a ligação digital. Meios de comunicação convergentes: Compreender a fusão da tecnologia e da distribuição de conteúdos. A fronteira da IA: Estratégias práticas para utilizar ferramentas de IA para dominar legendas e hashtags. Criação estratégica: Estratégias de conteúdo acionáveis para dominar o algoritmo do Instagram. Perfeito para estudantes, criadores e profissionais de marketing digital, este livro domina a 'arte subtil' da comunicação. Não se limite a utilizar as redes sociais - compreenda o código por detrás do ecrã.

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