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Communication dans les médias sociaux

Communication dans les médias sociaux

RIYA SINGH / Soummay Ghosh / Swej Priya

67,17 €
IVA incluido
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Editorial:
KS OmniScriptum Publishing
Año de edición:
2026
Materia
Sociedad y cultura: general
ISBN:
9786209588600
67,17 €
IVA incluido
Disponible

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Dans Social Media Communication : Un art subtil du codage et du décodage, vous êtes invité à lever le voile sur le monde numérique. Ce livre n’est pas seulement un guide, c’est une plongée profonde dans la façon dont nous percevons et produisons du contenu à l’ère des 'rouleaux sans fin' : du bras de fer psychologique du rappel de notification à l’évolution technique de l’UGC par rapport à la composition cinématographique, le texte explore la façon dont la taille de l’écran dicte notre façon de raconter des histoires. Qu’il s’agisse de la grandeur du plan large du cinéma ou du gros plan intime d’un smartphone, découvrez comment l’architecture de la plateforme façonne notre réalité. Contenu : La plongée en profondeur dans l’interface utilisateur et l’interface graphique : Des analyses expertes d’Instagram et de Snapchat, décodant la façon dont le design influence le comportement humain et la connexion numérique. Médias convergents : Comprendre la fusion de la technologie et de la distribution de contenu. La frontière de l’IA : Stratégies pratiques d’utilisation des outils d’IA pour maîtriser les légendes et les hashtags. Création stratégique : Des stratégies de contenu exploitables pour dominer l’algorithme d’Instagram. Parfait pour les étudiants, les créateurs et les spécialistes du marketing numérique, ce livre maîtrise 'l’art subtil' de la communication. Ne vous contentez pas d’utiliser les médias sociaux - comprenez le code qui se cache derrière l’écran.

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