Inicio > Economía, finanzas, empresa y gestión > Empresa y gestión > Airline Marketing and Management
Airline Marketing and Management

Airline Marketing and Management

Stephen Shaw

72,63 €
IVA incluido
Disponible
Editorial:
Taylor & Francis Ltd
Año de edición:
2011
Materia
Empresa y gestión
ISBN:
9781409401490
72,63 €
IVA incluido
Disponible

Selecciona una librería:

  • Librería Samer Atenea
  • Librería Aciertas (Toledo)
  • Kálamo Books
  • Librería Perelló (Valencia)
  • Librería Elías (Asturias)
  • Donde los libros
  • Librería Kolima (Madrid)
  • Librería Proteo (Málaga)
Sobre IBD

Airline Marketing and Management examines the principles of marketing and demonstrates the ways in which these principles can be applied to today’s airline industry. It has been thoroughly updated and expanded for this seventh edition, to keep pace with changes affecting the industry. Written in a straightforward, easy-to-read style and combining u

Artículos relacionados

  • Managing TrumPolitical Projects
    Yasser Osman
    Corrupt politicians and businessmen have been using construction projects to funnel money to secret projects since the first iron shovels broke ground. Yet today, throughout the world, there is little if any protection from it. In many countries, governments themselves don’t just ignore these affairs. They sponsor them.Individual project managers – hired to manage a project’s o...
    Disponible

    14,97 €

  • Climbing The Ladder
    Delroy Constantine-Simms
    Climbing The Ladder is an introductory book to mentoring, for organizational decision makers, that may be considering, the feasibility of maintaining, adopting and diversify their organizational mentoring strategies.Most importantly, the author explains that mentoring can take the form of a one-time intervention or a lifelong partnership, which can be a formal structured progra...
    Disponible

    96,53 €

  • The Gen-Savvy Financial Advisor
    Cam Marston
    There have been big changes in consumers’ buying habits, and financial services are no exception, says Cam Marston, a world-renowned expert on generational issues in the marketplace. Understanding clients’ age-based points of view is an indispensable soft skill that you can use to establish connections and make sales. New attitudes about investing break down along generationa...
    Disponible

    14,82 €

  • Your First Job
    Mark Blayney
    Each year in the UK approximately half a million young people enter the world of work for the first time and begin to compete in their careers.And how well you cope with the pressures and demands of your first year of work can help determine how successful a career you will go on to have, and how far you will reach.But with Your First Job, you can get an unfair advantage over y...
    Disponible

    7,82 €

  • Successful Customer Relationship Management Programs and Technologies
    Riyad Eid
    The field of Customer Relationship Management (CRM) has broadened greatly in recent years as technological applications have expanded. Successful Customer Relationship Management Programs and Technologies: Issues and Trends offers the latest research and developments for researchers, practitioners, and academics alike. This volume contains case studies, methodologies, framework...
    Disponible

    242,89 €

  • Feral Information Systems Development
    Kerr
    Management invests in large information systems in order to improve the effectiveness of their organization. However, when these systems fail to meet the needs of organizational employees, feral information systems (FIS) are created in order to assist workers with their jobs or to avoid existing organizational information systems. Feral Information Systems Development: Manageri...
    Disponible

    242,77 €

Otros libros del autor

  • The Power Conundrum
    Stephen Shaw
    How many of the world’s problems are the product of people with too much power and influence getting things their way? And if power can be used to gain more power is there a point at which this cycle spirals out of control?Human society can be analyzed as a system, and systems follow logic which can be dissected and scrutinized. The Power Conundrum takes on this task, tracing t...
    Disponible

    24,70 €

  • Fifty Year Stretch
    Stephen Shaw
    An absorbing and highly innovative work by one of the UK’s leading experts on prisons and penal reform. This book charts developments across a fifty year time frame beginning in 1980 at the start of a growth in the prison population of England and Wales (and other parts of the world) and ending with a prospective view taking events up to 2030. Shaw deals with key events, issues...
    Disponible

    23,98 €

  • Airline Marketing and Management
    Stephen Shaw
    Airline Marketing and Management examines the principles of marketing and demonstrates the ways in which these principles can be applied to today’s airline industry. It has been thoroughly updated and expanded for this seventh edition, to keep pace with changes affecting the industry. Written in a straightforward, easy-to-read style and combining u ...
    Disponible

    301,22 €

  • When Psychological Therapy Is Unsuccessful
    Stephen Shaw
    In this significant departure from and contribution to the existing psychotherapy research literature, Shaw employs a grounded theory methodology to guide the collection and analysis of interview data from clients who report unsuccessful therapy experiences. Shaw ultimately puts forth 'The Client’s Helical Path' as a theoretical model that subsumes four subcategories: Embarking...
    Disponible

    97,25 €