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African Luxury Branding

African Luxury Branding

Mehita Iqani

38,64 €
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Editorial:
Taylor & Francis Ltd
Año de edición:
2024
Materia
Estudios mediáticos
ISBN:
9781032129624
38,64 €
IVA incluido
Disponible

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Sobre IBD

Bringing together critical race, queer and decolonial analytical approaches, visual analysis, and multimodal discourse analysis, this book explores the discursive strategies deployed by African luxury brands in an age of cross-platform, intertextual branding.

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Otros libros del autor

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    This book offers a collection of scholarly writing on the meanings of happiness in relation to consumption. The chapters in this volume explore how material practices link to structures of power and exploitation. The chapters in this book were originally published in Consumption Markets & Culture. ...
  • African Luxury Branding
    Mehita Iqani
    Bringing together critical race, queer and decolonial analytical approaches, visual analysis, and multimodal discourse analysis, this book explores the discursive strategies deployed by African luxury brands in an age of cross-platform, intertextual branding. ...
  • Garbage in Popular Culture
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    Explores the cultural politics of garbage in contemporary global society.Garbage in Popular Culture is the first book to explicitly link media discourse, consumer culture and the cultural politics of garbage in contemporary global society. It makes an original contribution to the areas of consumer culture studies, visual culture, media and communications, and cultural theory th...
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    Explores the cultural politics of garbage in contemporary global society.Garbage in Popular Culture is the first book to explicitly link media discourse, consumer culture and the cultural politics of garbage in contemporary global society. It makes an original contribution to the areas of consumer culture studies, visual culture, media and communications, and cultural theory th...
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