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Absolute Essentials of Strategic Marketing

Absolute Essentials of Strategic Marketing

Tony Proctor

42,72 €
IVA incluido
Disponible
Editorial:
Taylor & Francis Ltd
Año de edición:
2023
Materia
Empresa y gestión
ISBN:
9780367524753
42,72 €
IVA incluido
Disponible

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Sobre IBD

Strategic marketing is a complex topic and this shortform textbook illuminates its fundamental elements to provide a birds-eye view of the field for students of marketing strategy. This book is valuable reading for marketing students around the world.

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