LIBROS DEL AUTOR: subba rao

97 resultados para LIBROS DEL AUTOR: subba rao

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  • MGNREGS in Indien
    Subba Rao Pappala
    Das Buch „Mahatma Gandhi National Rural Employment Guarantee Scheme and Livelihoods in India: A Case Study of Marginalised Communities' von Dr. P. Subba Rao, stellvertretender Direktor des Zentrums für die Erforschung sozialer Ausgrenzung und integrativer Politik an der Andhra-Universität, analysiert Aspekte der Armut und Maßnahmen zu ihrer Bekämpfung anhand von Programmen zur ...
    Disponible

    100,14 €

  • Le MGNREGS en Inde
    Subba Rao Pappala
    L’ouvrage intitulé Le Programme national de garantie de l’emploi rural Mahatma Gandhi et les moyens de subsistance en Inde : une étude de cas sur les communautés marginalisées , rédigé par le Dr P. Subba Rao, directeur adjoint du Centre d’étude de l’exclusion sociale et des politiques inclusives de l’université d’Andhra, analyse les différents aspects de la pauvreté et les mes...
    Disponible

    100,14 €

  • MGNREGS in India
    Subba Rao Pappala
    Il libro 'Mahatma Gandhi National Rural Employment Guarantee Scheme and Livelihoods in India: A Case Study of Marginalised Communities' (Il Programma nazionale di garanzia dell’occupazione rurale Mahatma Gandhi e i mezzi di sussistenza in India: un caso di studio sulle comunità emarginate), scritto dal dott. P. Subba Rao, vicedirettore del Centro per lo studio dell’esclusione s...
    Disponible

    100,16 €

  • MGNREGS w Indiach
    Subba Rao Pappala
    Książka pt. „Krajowy Program Gwarancji Zatrudnienia na Obszarach Wiejskich im. Mahatmy Gandhiego a źródła utrzymania w Indiach: Studium przypadku społeczności marginalizowanych', autorstwa dr. P. Subba Rao, zastępcy dyrektora Centrum Badań nad Wykluczeniem Społecznym i Polityką Integracyjną Uniwersytetu Andhra, analizuje aspekty ubóstwa oraz środki mające na celu jego łagodzeni...
    Disponible

    100,16 €

  • O MGNREGS na Índia
    Subba Rao Pappala
    O livro O Programa Nacional de Garantia de Emprego Rural Mahatma Gandhi e os Meios de Subsistência na Índia: Um Estudo de Caso sobre Comunidades Marginalizadas, da autoria do Dr. P. Subba Rao, Diretor-Adjunto do Centro de Estudos sobre Exclusão Social e Políticas Inclusivas da Universidade de Andhra, analisa os aspetos da pobreza e as medidas de combate à mesma através de progr...
    Disponible

    100,17 €

  • Advertising in the Age of Generative AI
    Subba Rao Chaganti
    The future of advertising isn’t coming. It’s already here.Artificial intelligence is no longer just automating media buying or crunching data behind the scenes. Generative AI is now shaping ideas, writing copy, designing visuals, personalizing experiences, and transforming how agencies and brands create value.Advertising in the Age of Generative AI is the essential guide for ma...
    Disponible

    21,22 €

  • Marketing Fundamentals
    Subba Rao Chaganti
    In an era defined by digital disruption, hyper-competition, and customer empowerment, understanding marketing is more essential than ever. Marketing Fundamentals offers a comprehensive, contemporary, and practical foundation in marketing, blending time-tested principles with real-world insights drawn from leading global and Indian brands. From segmentation and positioning to di...
    Disponible

    32,79 €

  • The Digital Marketer’s Playbook
    Subba Rao Chaganti
    Marketing has changed forever. Have you?In a world where customers scroll faster than brands can speak, The Digital Marketer’s Playbook shows you how not just to keep up-but lead.This is more than a textbook. It is a field guide for the modern marketer navigating an era defined by algorithms, micro-moments, and infinite choice. Whether you are a student stepping into the digita...
    Disponible

    76,32 €

  • Sardar Patel
    Subba Rao Chaganti
    The Leader Who United a Nation When India achieved independence in 1947, it was not yet a nation. It was a fragile mosaic of more than 565 princely states, divided loyalties, and uncertain sovereignty. Freedom had been won-but unity was not guaranteed.One man ensured that it would endure.Sardar Patel: The Iron Man of India is the definitive biography of the quiet strategist who...
    Disponible

    22,25 €

  • Progrès récents dans le diagnostic du cancer du col de l’utérus
    M.V.S.S.T. SubbaRao / Nandini Manoli / Nandish Manoli
    La cytologie est un nouveau domaine proposant une méthode de dépistage rapide et économique du cancer du col de l’utérus. Elle est devenue un outil essentiel pour le diagnostic des affections du col de l’utérus chez les femmes des pays aux ressources limitées. Ce concept de dépistage permettra de détecter le cancer du col de l’utérus à un stade précoce et d’éviter ainsi la morb...
    Disponible

    72,39 €

  • Avanços recentes no diagnóstico do cancro do colo do útero
    M.V.S.S.T. SubbaRao / Nandini Manoli / Nandish Manoli
    A citologia é uma nova área que envolve métodos de rastreio rápidos e económicos do cancro do colo do útero. Tornou-se uma ajuda fundamental no diagnóstico de doenças do colo do útero em mulheres de países com recursos limitados. Este conceito de rastreio ajudará a controlar o cancro do colo do útero numa fase precoce e a evitar a morbilidade e a mortalidade entre as mulheres. ...
    Disponible

    72,39 €

  • Neueste Fortschritte bei der Diagnose von Gebärmutterhalskrebs
    M.V.S.S.T. SubbaRao / Nandini Manoli / Nandish Manoli
    Die Zytologie ist ein neues Verfahren zur schnellen und kostengünstigen Früherkennung von Gebärmutterhalskrebs. Sie hat sich zu einer wichtigen Hilfe bei der Diagnose von Gebärmutterhalserkrankungen bei Frauen in ressourcenarmen Ländern entwickelt. Dieses Früherkennungskonzept wird dazu beitragen, Gebärmutterhalskrebs in einem frühen Stadium zu bekämpfen und Frauen vor Morbidit...
    Disponible

    72,39 €

  • Recenti progressi nella diagnosi del cancro cervicale
    M.V.S.S.T. SubbaRao / Nandini Manoli / Nandish Manoli
    La citologia rappresenta un nuovo approccio per lo screening rapido ed economico del cancro cervicale. È diventata uno strumento fondamentale nella diagnosi delle patologie cervicali nelle donne dei paesi con scarse risorse. Questo approccio di screening contribuirà a controllare il cancro cervicale in fase precoce e a ridurre la morbilità e la mortalità tra le donne. Nel libro...
    Disponible

    72,39 €

  • Najnowsze osiągnięcia w diagnostyce raka szyjki macicy
    M.V.S.S.T. SubbaRao / Nandini Manoli / Nandish Manoli
    Cytologia stanowi nową dziedzinę obejmującą szybkie i ekonomiczne metody badań przesiewowych w kierunku raka szyjki macicy. Stała się ona istotnym wsparciem w diagnozowaniu schorzeń szyjki macicy u kobiet z krajów o ograniczonych zasobach. Ta koncepcja badań przesiewowych pomoże opanować raka szyjki macicy we wczesnym stadium oraz uchronić kobiety przed zachorowalnością i śmier...
    Disponible

    72,39 €

  • The Inner Game of Marketing
    Subba Rao Chaganti
    What if the secret to breakthrough marketing isn’t learning more techniques-but removing the internal obstacles that prevent your best work from emerging?In a world where consumers are bombarded with 5,000+ marketing messages daily, why do some campaigns cut through the noise effortlessly, while others despite sophisticated execution-disappear into the background?The answer lie...
    Disponible

    27,58 €

  • Tarun Gupta
    Subba Rao Chaganti
    The Man Who Taught Marketing to the Indian Pharmaceutical IndustryHow does an entire industry learn to think like a profession?Before pharmaceutical marketing in India became disciplined, data-driven, and system-led, it was energetic but fragmented-driven more by individuals than institutions. One man quietly changed that.The Man Who Taught Marketing to the Indian Pharmaceutica...
    Disponible

    26,06 €

  • Level Up
    Subba Rao Chaganti
    How Playful Innovation is Reshaping Engagement in HealthcareIn an era where attention is the new currency and motivation the rarest commodity, pharmaceutical marketing faces a quiet crisis: disengaged patients, overwhelmed physicians, and sales reps lost in a sea of static training. Yet, beneath the surface of missed doses and unread emails, a solution has emerged, not from the...
    Disponible

    30,84 €

  • Breaking Through
    Subba Rao Chaganti
    When Dr. Arjun Malhotra walked away from his secure job at India’s largest pharmaceutical company, he had nothing but a bold vision and a cramped garage in Hyderabad. Thirty years later, his company stands among the world’s top five generic drug manufacturers, with breakthrough innovations saving millions of lives across six continents. But this isn’t just another rags-to-riche...
    Disponible

    60,83 €

  • Code to Cure
    Subba Rao Chaganti
    When medicine is written in code, how do you market the cure?A quiet revolution is reshaping healthcare. From video games prescribed for ADHD to AI-powered platforms preventing diabetes, digital therapeutics (DTx) are no longer experiments-they are becoming medicine itself. And with this shift comes an urgent question for pharma: how do we market therapies made not of molecules...
    Disponible

    29,06 €

  • The Wearable Edge
    Subba Rao Chaganti
    What if your heart rate could trigger a message of hope?What if your skin, your sleep, your steps-not just your symptoms-could guide pharmaceutical innovation?In an era where data pulses from the human body in real-time, The Wearable Edge explores a bold new frontier where pharmaceutical marketing meets biosensors, AI, and human behavior. This isn’t a book about gadgets. It’s a...
    Disponible

    30,89 €

  • Navigating the AI Revolution
    Subba Rao Chaganti
    What does it mean to be human in the age of artificial intelligence?As Al reshapes every corner of our lives-from work and education to health, creativity, and relationships-humanity faces a profound choice: will we drift into a future defined by algorithms, or will we actively shape one that reflects our values, dignity, and purpose?In Human Futures, Subba Rao Chaganti offers ...
    Disponible

    30,77 €

  • Synthèse et études biologiques des hétérocycliques OXA/AZA
    Dr BANDI SUBBA RAO / Dr PAGIDIRAI SANJEEVA / Dr PEDDAKOTLA VENKATA RAMANA
    Le développement d’hétérocycles en tant qu’échafaudages contenant un haut degré de diversité est devenu une priorité dans la découverte moderne de médicaments. Dans ce programme de recherche, les dérivés de diverses classes d’hétérocycles, comme l’oxadiazole, le triazole et le pyrazole, ont été développés. La modification et l’optimisation des conditions de réaction, la caracté...
    Disponible

    105,33 €

  • Synthese und biologische Untersuchungen von OXA/AZA-Heterocyclen
    Dr BANDI SUBBA RAO / Dr PAGIDIRAI SANJEEVA / Dr PEDDAKOTLA VENKATA RAMANA
    Die Entwicklung von Heterozyklen als Gerüstsubstanzen, die ein hohes Maß an Diversität aufweisen, ist zu einem der wichtigsten Schwerpunkte in der modernen Arzneimittelforschung geworden. In diesem Forschungsprogramm wurden Derivate verschiedener Klassen von Heterozyklen, wie z.B. Oxadiazol, Triazol und Pyrazol, entwickelt. Die Modifizierung und Optimierung der Reaktionsbedingu...
    Disponible

    105,33 €

  • Sintesi e indagini biologiche degli eterociclici OXA/AZA
    Dr BANDI SUBBA RAO / Dr PAGIDIRAI SANJEEVA / Dr PEDDAKOTLA VENKATA RAMANA
    Lo sviluppo di eterocicli come scaffold contenenti un alto grado di diversità è diventato uno dei principali obiettivi della moderna scoperta di farmaci. In questo programma di ricerca sono stati sviluppati derivati di varie classi di eterocicli, come ossadiazoli, triazoli e pirazoli. La modifica e l’ottimizzazione delle condizioni di reazione, la caratterizzazione della strutt...
    Disponible

    105,33 €

  • Synteza i badania biologiczne heterocyklicznych związków OXA/AZA
    Dr BANDI SUBBA RAO / Dr PAGIDIRAI SANJEEVA / Dr PEDDAKOTLA VENKATA RAMANA
    Rozwój heterocykli jako rusztowań o wysokim stopniu różnorodności stał się głównym celem w nowoczesnym odkrywaniu leków. W tym programie badawczym opracowano pochodne różnych klas heterocykli, np. oksadiazolu, triazolu i pirazolu. Modyfikacja i optymalizacja warunków reakcji, charakterystyka struktury nowo zsyntetyzowanych związków oraz badanie ich aktywności biologicznej z pew...
    Disponible

    105,33 €

  • Síntese e investigações biológicas de heterocíclicos OXA/AZA
    Dr BANDI SUBBA RAO / Dr PAGIDIRAI SANJEEVA / Dr PEDDAKOTLA VENKATA RAMANA
    O desenvolvimento de heterociclos como estruturas que contêm um elevado grau de diversidade tornou-se um dos principais objectivos da moderna descoberta de medicamentos. Neste programa de investigação, foram desenvolvidos derivados de várias classes de heterociclos, por exemplo, oxadiazol, triazol e pirazol. A modificação e otimização das condições de reação, a caraterização da...
    Disponible

    105,33 €

  • Ethics, Integrity & Aptitude (For Civil Services Examination) 9ed by G Subba Rao & P N Roy Chowdhury
    G Subba Rao / P N Roy Chowdhury
    'Ethics, Integrity and Aptitude by Subba Rao & Roy Chowdhury is a trusted and comprehensive resource for UPSC Mains Ethics preparation. Now in its 9th updated edition, the book is revised to align with current exam trends, with special focus on AI-related ethical challenges and environmental concerns, while retaining the core requirements of the UPSC syllabus.Key Highlights:• ...
    Disponible

    68,21 €

  • Pharma Archetypes
    Subba Rao Chaganti
    In today’s complex healthcare environment, pharmaceutical brands face a unique challenge: how do you build emotional connection while maintaining scientific credibility? How do you stand out in crowded therapeutic categories while complying with strict regulatory requirements? How do you engage with diverse stakeholders who approach healthcare decisions from fundamentally diffe...
    Disponible

    31,29 €

  • SYNTHESIS AND BIOLOGICAL INVESTIGATIONS OF OXA/AZA HETEROCYCLICS
    Dr BANDI SUBBA RAO / Dr PAGIDIRAI SANJEEVA / Dr PEDDAKOTLA VENKATA RAMANA
    The development of heterocycles as scaffolds containing a high degree of diversity has become a leading focus in modern drug discovery. In this research program the derivatives of various diverse classes of heterocycles e.g.oxadiazole, triazole and pyrazole were developed. The modification and optimization of reaction conditions, characterization of the structure of newly synth...
    Disponible

    119,45 €

  • Ingegneria delle bioplastiche sostenibili
    Dilip Kumar Behara / Koti Bhanu Teja Vagdandam / Subba Rao K
    Questo studio esplora lo sviluppo e la caratterizzazione di bioplastiche a base di amido di mais come alternativa ecologica alle plastiche sintetiche. Utilizzando amido di mais, glicerolo, aceto (5% di acido acetico) e acqua, sono state testate diverse composizioni per valutare il contenuto di umidità, la resistenza alla trazione, la solubilità, la biodegradabilità e l’infiamma...
    Disponible

    65,55 €


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