Gestión e instalaciones deportivas

Estilo de vida, deporte y ocio / Deportes y recreación al aire libre / Acontecimientos deportivos y su gestión / Gestión e instalaciones deportivas (48)

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  • The OWNERS - All NBA, NFL & MLB Team Owners Since 1920
    Bill Beermann
    The Owners chronicles all the owners of America’s “big three” professional sports teams (NFL-Football, NBA-Basketball and MLB-Baseball) from 1920 to present. The focus is on who they are or were, how they made their fortune, and how their team performed under their ownership reign.It is a book about yesterday’s millionaires and today’s billionaires dabbling in the exciting aren...
    Disponible

    14,46 €

  • The Definitive Guide to Membership Marketing
    Gabriel W Aluisy
    This book is the missing guide they never handed you when you took that role as general manager, membership director or membership committee member. It’s the down-in-the-trenches lessons that they didn’t teach in your college marketing courses. It’s the stuff they don’t cover at industry conferences.If you’re tasked with finding members for your club you will find instructions,...
    Disponible

    47,75 €

  • Pay to Play
    Kenneth Fasching-Varner / Lori Martin / Nicholas Hartlep
    ...
    Disponible

    69,49 €

  • Modern Sport Ethics
    Angela Lumpkin
    ...
    Disponible

    82,96 €

  • Major League Baseball Organizations
    Frank P Jozsa / Frank P. Jr. Jozsa / Frank PJrJozsa
    This book analyzes and highlights the development and success of major league baseball teams in the National League and the American League, focusing on each team’s performance in seasons and postseasons and to what extent each succeeded as a business enterprise despite competition for market share from other types of entertainment.The book discusses historical and financial in...
    Disponible

    135,86 €

  • Sports Betting and Bookmaking
    Arne K. Lang / Arne KLang
    Horse racing in America dates back to the colonial era when street races were a common occurrence. The commercialization of horse racing produced a sport that would briefly surpass all others in popularity, with annual races such as the Kentucky Derby, Preakness, and Belmont Stakes growing to rank among America’s most celebrated sporting events. From the very onset, horse racin...
    Disponible

    55,56 €

  • Lawns, Golf Courses, Polo Fields, and How to Treat Them
    S. A. Cunningham / SACunningham
    This vintage book contains a comprehensive handbook for creating, managing, and maintaining golf courses and polo fields. Accessible and full of useful information, this timeless guide will be of considerable utility to anyone with an interest in maintaining high quality lawns for sport or leisure. Highly recommended for golf club owners and collectors of vintage sporting liter...
    Disponible

    15,84 €

  • MORE THAN A GAME
    BILLICK
    ...
    Disponible

    13,64 €

  • Contemporary Issues in Sport Management
    International in scope and with a focus on case studies and applied examples, this cutting edge textbook is an essential resource for all students of sports management and sports business. ...
    Disponible

    90,39 €

  • Money and Football
    Stefan Szymanski
    Modern soccer is big business. From the ill-received takeover of Manchester United by the Glazer family to Paris Saint Germain's current shopping spree for the best footballers on the planet, soccer finance has become an increasingly important part of the game.Barely a summer goes by now without a cherished club going into administration or a wealthy businessman funding a m...
    Disponible

    24,58 €

  • Brands Win Championships
    Jeremy Allen Darlow
    Defense doesn't win championships. Defense wins games. Brands win championships. In ten years, the most consistently successful college athletic programs will be those with the strongest brands, not simply the strongest defense or most explosive offense from year to year. It's not just about x's and o's anymore. It about polarizing uniforms on the field and massive billboards ...
    Disponible

    24,28 €

  • The Best Therapy Experience®
    John Vacovec
    The Future of Physical Therapy . . . Today, physical therapists have an identity crisis. While consumers understand what a dentist, plumber, electrician, or massage therapist does, they cannot easily describe a physical therapist. We need to brand ourselves like Starbucks, Dunkin' Donuts, and Apple. The physical therapy experience must be transformed with a branded platform...
    Disponible

    11,27 €

  • Sports Sponsorship
    John A Fortunato
    This book focuses on how the sponsorship of sports works: the costs, the goals, evaluation and selection of the property a sponsor chooses, how to activate a sponsorship, how to create a brand association, public relations and brand image possibilities. Anything is possible in a sponsorship, it is simply what the sponsor and the property can agree to during their negotiations. ...
    Disponible

    58,55 €

  • More Safety and Security at Sports Grounds
    Jim Chalmers / Steve Frosdick
    Following on from Safety and Security at Sports Grounds (2005), this book is once again for professional practitioners and students of safety and security at public assembly facilities. It is a second collection of articles and commentaries by Jim Chalmers and Steve Frosdick, covering their work from 2005 to 2010. The co-authors debate the differences between 'safety' and 'secu...
    Disponible

    35,66 €

  • Big-Time Sports in American Universities
    Charles T. Clotfelter / Charles TClotfelter
    ...
    Disponible

    37,85 €

  • The Battle of the Century
    Jim Waltzer
    ...
    Disponible

    69,31 €

  • The Tourism and Leisure Experience
    This book brings together established and emerging international scholars to provide systematic reviews and illustrative cases drawn from tourism, leisure, hospitality, sport and event contexts. It offers a useful framework for focusing the goals and methodologies of future research efforts and for implementing the results of these efforts. ...
    Disponible

    47,94 €

  • Football Fortunes
    Frank P Jozsa
    Football may be sport, but the National Football League is at heart a business--how else to account for the stratospheric salaries of the players and coaches? Yet most people are unaware of how that business developed. This book details the growth of an industry that generates billions of dollars in revenue and explains the intricacies of the league’s expansions and mergers, te...
    Disponible

    42,75 €


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